Media & Entertainment Industry in India
The Indian Media and Entertainment (M&E) Industry is a sunrise sector for the economy and is making high growth strides, backed by rising consumer demand and improving advertising revenues. The Indian Media & Entertainment sector is expected to grow at a CAGR of 14.3 per cent to touch Rs2260 billion by 2020 according to FICCI-KPMG Report. The Indian Government has liberalised FDI norms for various segments of media and entertainment sectors and is actively promoting ‘Digital India,’ which makes India an attractive business destination in this space for the investors
Expansion of overseas markets ( covering a wide spectrum including film distribution and marketing, television, screens, multiplexes, animation, VFX, Broadcast, mass media , streaming media, gaming, entertainment and Digital Medium ), increase in the depth in regional markets and rise in acquisitions of digital content by Over-the-top (OTT) platforms like VoD ( Video on Demand) are factors fuelling the industry’s growth.
Media and entertainment industry in South India is expected to grow at compound annual growth rate (CAGR) of 16 per cent to Rs 43,600 crore by 2017, according to a report by FICCI-Deloitte. Films, Television, New Media & Radio are growing at rates higher than the industry average in South India propelled by the consumer’s demand to access content ‘anytime-anywhere’.Incidentally, South India churns out more films than Bollywood and is continuously adopting latest technologies in terms of filming, distributing and exhibiting films digitally.
Also the number of Television channels catering to South Indian languages is rapidly increasing. The report also said that among the southern states, Tamil Nadu constitutes over one-third of the south Indian M&E industry and is expected to grow at a slightly higher rate than the other states of the region at a CAGR of 17 per cent to reach Rs15,850 crore by Fx-2017.